Why you need video
Have you been toying with the idea of using video as part of your businesses marketing strategy? Do you have an event which would look brilliant on film?
EVENTS, CONFERENCES, EXHIBITIONS, PROMOTIONAL, COMMERCIAL, TESTIMONIALS.
Online video has been around for some time now and with ever-increasing broadband speeds it is more easily to access than ever before across multiple devices. The importance of using video now increases by the day, businesses who do not adapt quickly to using online video will be left behind. Here are some of our top reasons for why your business needs video NOW.
People watch video: In the UK, over 35 million people watch an average of 17 hours of video content every month.
Traffic: By the end of 2013 online video content will be responsible for a whopping 90% of all internet traffic.
SEO: With the appropriate SEO (search engine optimization) a site which features video is 53 times more likely to appear on the first page of google search listings.
Compete with your largest competitors: Large companies are now spending more on video marketing than TV advertising.
Cost effectiveness: Video production doesn’t have to break your budget, New Gen Films can produce excellent quality online videos for less than you might expect.
Actions speak louder than words: Why just talk about your products when you can show your customers a demonstration? This is also a great way to show off your expertise in your field.
Multiple sensory experience: Online video gives your customers a visual and auditory experience, grabbing their attention immediately.
Sharing and Engaging: Your online videos can be uploaded to various online video platforms, and by simply grabbing the embedded code can be posted on blogs, forums, social networks etc. (Most) people love to share! If they see something they like via a video, they are most inclined to share it than they would be with text.
Competitive Advantage: Even though video has been around for some time now, online video is still relatively new as a marketing tool, with only a handful of companies already integrating online video into their marketing strategies. You can quite easily jump ahead of your competitors by embracing video production and including it in your marketing budgets.
Lets get personal: Video production allows your customers to see a much more personal side to your business. Using video can help to increase a customers trust and confidence when buying online. By injecting a boost of personality into your companies’ video marketing, customers will connect on a deeper level than they would if faced with text alone.
Get in touch with us to see how we can help you fulfil your businesses video production needs.